Privacy Policy

PRIVACY POLICY

Last updated: 17 December 2025

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At Swigable, we are committed to protecting your privacy and ensuring the security of your personal data. This Privacy Policy outlines how we collect, use, store, safeguard, and share the information you provide when you visit our website or use our products and services.

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ABOUT US

Swigable is a consumer wellness technology brand developing smart hydration products that combine hardware, software, and AI-powered features.

Company name: Swigable Ltd
Registered in the United Kingdom
Contact email: social@swigable.com

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DATA WE COLLECT

We may collect the following types of personal data:

Name, email address, and contact details.
Billing and shipping information.
Device usage and interaction data.
Hydration interaction data generated through use of the product.
Technical identifiers required for device, app, and website functionality.

We do not intentionally collect medical records or sensitive health data.

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HOW WE USE YOUR DATA

We use your personal data to:

Process orders and manage customer accounts.
Provide customer support and respond to enquiries.
Operate, maintain, and improve Swigable products and services.
Power AI-driven hydration reminders and engagement features.
Send essential service, order, or product-related communications.

We do not sell your personal data.

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LEGAL BASIS FOR PROCESSING

Under UK GDPR, we process personal data on the following lawful bases:

Performance of a contract when fulfilling orders or providing services.
Legitimate interests in operating, maintaining, and improving our products and services.
Consent where required, such as for optional communications or cookie usage.

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DATA STORAGE

We store personal data using secure systems and infrastructure.

Personal data is stored on secure cloud servers operated by trusted service providers.
Data is encrypted during transmission and at rest where appropriate.
Access to personal data is limited to authorised personnel only.

We retain personal data only for as long as necessary to fulfil the purposes outlined in this policy or to meet legal, regulatory, or accounting obligations.

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DATA SHARING

We may share personal data only where necessary and only with trusted third parties, including:

Payment processors to securely process transactions.
Fulfilment and logistics partners to deliver products.
Technology and cloud service providers to operate our website, app, and products.
Analytics providers to help us understand website and product usage.

All third-party service providers are required to process personal data in accordance with applicable data protection laws and only on our instructions.

We do not sell, rent, or trade your personal data to third parties for marketing purposes.

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AI & AUTOMATED PROCESSING

Swigable uses automated processing and AI models to personalise hydration reminders and user engagement features.

AI systems are used solely for wellness and habit-building purposes.
AI does not make medical, legal, or financial decisions.
AI outputs should not be relied upon as professional advice.

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YOUR RIGHTS

Under UK GDPR, you have the right to:

Access your personal data.
Request correction of inaccurate data.
Request deletion of your data.
Restrict or object to certain processing.
Request data portability.
Withdraw consent at any time where consent applies.

To exercise your rights, contact us at social@swigable.com.

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COOKIES

Our website uses cookies and similar technologies to:

Enable essential website functionality.
Analyse website traffic and performance.
Improve user experience and site usability.

You can manage or disable cookies through your browser settings or cookie consent tools.

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THIRD-PARTY SERVICES & LINKS

We use trusted third-party service providers to support website functionality, analytics, payments, cloud storage, and product operation.

Our website may include links to third-party websites. We are not responsible for the privacy practices of external sites and encourage users to review their policies separately.

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INTERNATIONAL DATA TRANSFERS

Your personal data may be processed or stored outside the United Kingdom. Where this occurs, appropriate safeguards are in place to ensure protection in line with UK GDPR requirements.

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CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. Any changes will be posted on this page and take effect immediately.